We are very excited about the launch of our new website! Please take a look around! If you have any questions please look at our FAQs page or contact us! We look forward to doing business with you!
In 2013 Google logged 5,922,000,000 searches per day. Grabbing even a tiny fraction of that search traffic and directing people to your store can allow you to retire early. I’m not an SEO expert… there are entire college courses teaching this one subject and there is an incredible amount to learn and there are many tools like socialboosting.com that work to get a bigger audience to your content to make your business grow.
. Having said that, I know how to make money from my understanding of SEO so you should look at this section as a sort of “Cliff’s Notes” on the subject. If you really want to dive in, go to Moz found here: http://moz.com/beginners-guide-to-seo and thank me later. Moz is an amazing resource.
Let’s assume that there are two primary ways for people to visit your online store. The first is direct traffic; that is, someone types in your exact URL into their browser, (something that starts with http:// or www. and ends with a .com, .net etc.) bringing them directly to your site. Were you to have thousands of dollars to pump into advertising, then you could run a television ad, say, or perhaps a billboard along the highway, that displays your web address. Many of those visitors would be direct traffic visitors. This level of advertising is beyond the reach of the majority of small businesses, however, just because your store is online, you shouldn’t neglect the power of a well-placed physical brochure or flier in the right place at the right time. When my business Modern Workspace attended the Game Developer’s Conference in San Francisco, we handed out about 2000 brochures highlighting our products and it definitely paid for itself in new sales.
The second way someone visits your site will be through the results of a search listing, 85% of which are performed by Google and the rest divided up among perhaps 20-30 other search engines, Yahoo and Bing included. Google is the clear leader in internet search and it is here that you should focus the most effort.
